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Synectic Opens New Technical Demo Center and Business Offices in Novato, CA.

Synectic Helps Businesses to Implement VoIP Technology New Offices and Technical Demo Center for VoIP Technology and Basic Communication Systems and Service.

Synectic, the Number One Provider in the Western Region, of the Avaya IP Office Product, today announced that they are expanding their physical locations to include a new technical demonstration center and business offices in Novato, California. Synectic has been an Avaya Business Partner since 1995. Avaya is the leading global provider of communications networks and services for businesses.

The Novato location will provide customers in the San Francisco Bay Area local support and a newly designed technical demonstration center and lab. Synectic Technologies supplies customers with communication sales, installation and service of basic telephone and voice mail systems, wiring schematics, wireless networks, Enterprise Communication Solutions and Voice over IP Technology.

The Voice over IP Technology is based on an Avaya IP Office solution, which was recently named as a Product of the Year winner for 2004 by Internet Telephony® magazine. Part of Avaya's industry-leading IP telephony portfolio, IP Office supports up to 360 users and offers a choice of communication protocols so that small- to mid-sized organizations can move to IP telephony at the pace they choose. The system also incorporates the kinds of comprehensive voice and data applications normally reserved for large businesses.

The Avaya IP Office supports multiple communication protocols, and is able to use a mix of digital, analog and IP handsets and to incorporate Avaya IP-based Softphones for secure, remote access to telephony and systems administration capabilities from a laptop or personal computer. The IP Office Avaya Phone Manager Pro application is used to manage call activity and preferences. Through the application's simple graphical interface, users can establish speed dials, control their voice mailboxes and call directories, and "click to dial" from a PC screen. Avaya Phone Manager also allows the school receptionist to see all 106 analog and digital extensions and IP Softphones and to determine whether they are busy.

Synectic’s new offices will be celebrating their Open House and Ribbon Cutting Ceremony with the Novato Chamber of Commerce, on Thursday June 2, 2005 at the Novato offices. For information about the Open House, please contact Amy Lawrence at (877) 521-8821 x 50XX.

Ledson Vineyards Transforms Communications with One of 35,000 Avaya IP Offices Sold Worldwide to Small and Medium Firms.

California wine country landmark harvests benefits of Avaya IP telephony system to give its customers a taste of superior customer service; New software launched in customer trials will bring additional business features to small and medium companies.

Ledson Vineyards Transforms Communications with One of 35,000 Avaya IP Offices Sold Worldwide to Small and Medium Firms

California wine country landmark harvests benefits of Avaya IP telephony system to give its customers a taste of superior customer service; New software launched in customer trials will bring additional business features to small and medium companies.

Ledson Vineyards, a 5th generation winery that prides itself on customer service for the thousands of aficionados in its wine club, is using one of the 35,000 Internet Protocol telephony small and medium business solutions sold by Avaya Inc. (NYSE:AV), a leading global provider of business communications software, systems and services. Using this solution, the winery can more efficiently handle calls and provide superior customer satisfaction.

IP telephony, a technology that uses VoIP to transmit voice as data over a computer network, empowers businesses with mobility, cost-savings, increased productivity and business continuity. Avaya's early recognition of IP telephony and IP contact centers as two of the fastest-growing segments in the telecommunications industry earned for Avaya market leadership for both of these segments globally.

Ledson sales increased 68 percent with Avaya IP Office
Located in the heart of Sonoma Valley, Ledson sells its award-winning wines exclusively at its winery and through direct sales to club members. That places much of Ledson's success in the hands of the agents in the company's contact center, who telephone club members to make them aware of special reserve wines and other offers available throughout the year.

"Our biggest challenge is customer service," said owner and vintner Steve Ledson. "There are a lot of companies that make good wine, and we believe the way we serve our customers distinguishes Ledson from its competitors.

"The Avaya IP Office used by Ledson Vineyards is an "all-in-one" office communication solution that brings together voice, data and communications applications for small and mid-size businesses. Since its introduction in 2002, Avaya has sold 35,000 IP Office systems to businesses worldwide.

An Avaya IP Office call center application gives Ledson the reporting tools managers need to measure and improve agent productivity, allowing the company to make management decisions that have resulted in a significant jump in bottom-line revenues. With a new Avaya IP Office solution in place, Ledson has improved the productivity of its customer service team and increased sales by 68 percent.

"In addition to superior customer service, we are a volume business, and it is absolutely critical to keep in constant touch with our customers," Ledson said. "One way we provide excellent service is with the IP Office call handling feature, which enables us to ensure our customers aren't sent into a recorded voice mail message. So we route our incoming calls, allowing them to ring at the main reception no more than three times before the call is routed to an extension where we know it will receive personalized service.

"Of equal value are the reports Ledson creates with the IP Office, because they help ensure that his high volume business stays high volume. "For example," he said, "we can compare our outgoing call volume with our data base of customers, and determine when we need to add another sales person to make additional customer contacts. In fact, since the advent of IP Office and the reports we can compile on all our call center activity, some of our top sales people have doubled the number of daily phone calls they make to clients, because they are striving to improve their productivity levels.

"In addition to call routing, the call handling features of IP Office give small and medium firms "big business" features they can tailor for their operations — from messaging and call accounting to multiparty conferencing on demand.

New software for IP Office launched in customer trials
This week, Avaya introduced new software for IP Office, which will bring additional features to the solution. With the new software on IP Office, mobile phone users will be able to record calls when it's not possible to take notes, and use their laptop as a phone. The system will work as a "key system," the type of phone system many small and medium businesses use, with telephone lines illuminated on the phone sets for a visual display of a line in use, making it simpler for more people in an office to see incoming calls and provide coverage; and system setup and upgrades will be faster and easier, with more installation tools available.

The new software, which will be in trials at 40 sites globally, will be generally available worldwide in December.

The IP Office for Ledson Vineyards was sold and installed by Avaya BusinessPartner Synectic Technologies (www.synectictech.com). Based in Sacramento, Calif, and with locations in the Bay Area and throughout California, Synectic Technologies is a Gold certified Avaya reseller, with more than 25,000 enterprise customers. The firm specializes in incorporating communications technology into effective business management and marketing systems and has expertise in voice, data, Internet, call center, e-commerce and IP telephony equipment and services.

High-Tech San Jose High School Uses Avaya IP Office to Support a Flexible Workplace

Helps Teachers Stay in Touch With Parents and the Community Enables School to Incorporate New Communications Technology at its own Pace

Avaya (NYSE: AV - News), a leading global provider of communications networks and services for businesses, today announced that Presentation High School in San Jose, Calif., a leader in the use of state-of-the-art educational technology, is using an Avaya IP Office solution to help teachers stay in touch with parents and the community.

A private school for women, Presentation High is located in the heart of Silicon Valley and prides itself in offering high-tech computer labs and other state-of-the-art technology to enrich student learning. When the school decided to replace its out-of-date telephony system, it looked for a solution that not only would fit its high-tech environment, but would also support a flexible workplace.

"We were looking for a number of specific features to help parents reach teachers and staff members who are on the move throughout the day and share classrooms, offices and phones," said Jeffrey Martin, information technology manager for Presentation High. "In addition, though we aren't ready yet, we wanted a system that would give us the option of moving to new technologies like IP telephony. Avaya offered us a flexible, forward-looking platform and was the only vendor able to demonstrate all of the specific capabilities we needed."

The system for Presentation High, designed and installed by Synectic Technologies, is based on an Avaya IP Office solution, which was recently named as a Product of the Year winner for 2003 by Internet Telephony(r) magazine. Part of Avaya's industry-leading IP telephony portfolio, IP Office supports up to 360 users and offers a choice of communication protocols so that small- to mid-sized organizations can move to IP telephony at the pace they choose. The system also incorporates the kinds of comprehensive voice and data applications normally reserved for large businesses.

To address the issue of shared classrooms, offices and phones, IP office allows Presentation's teachers and staff to look at a phone display and see who the incoming caller is trying to reach. Avaya was the only vendor evaluated by the school to offer this unique capability. Employees also can program calls and messages to follow them as they move throughout the school day and can see and access voice messages from their Microsoft(r) Outlook(r) email inbox. As a result, they have easy access to messages from any phone or PC-whether in a classroom, the teacher's lounge or a school office.

Since IP Office supports multiple communication protocols, Presentation High is able to use a mix of digital, analog and IP handsets and to incorporate Avaya IP-based Softphones for secure, remote access to telephony and systems administration capabilities from a laptop or personal computer.

The school is using Avaya PhoneManager Pro to manage call activity and preferences. Through the application's simple graphical interface, users can establish speed dials, control their voice mailboxes and call directories, and "click to dial" from a PC screen. Avaya PhoneManager also allows the school receptionist to see all 106 analog and digital extensions and IP Softphones and to determine whether they are busy.

In a unique blending of telephony and data applications, Presentation plans to use IP Office to automate attendance reports -- eliminating the need for staff to take phone calls from parents and then to enter the information via PC. Instead, parents will call a dedicated extension to report absences, with IP Office logging their verbal and touch-tone responses. The information will be automatically transmitted to the school's data base, freeing up staff time.

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